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NEW & IMPROVED CONTENT - NEW INDUSTRY EXPERTS - NEW FORMAT

View Presentations from ShowPro 2008
MHIA’s one-of-a-kind trade show workshop features
hands-on seminars by recognized industry experts to help you
set goals and objectives to get the most of your ProMat exhibition.
You can also find out everything you need to know about event
marketing, moving your machinery and exhibits into and out
of McCormick Place, and meet the people in charge. In addition,
recognized industry experts will help you make sure you get
the most bang for your buck when you exhibit at any MHIA sponsored
event.
Here's what people are saying about ShowPro
"It was very strong from start to finish - very engaging, brutally honest!"
Thomas Smith, Sales Manager @ Tiffin Metal Products
"Many good techniques were discussed, gave me a whole new outlook on being a trade show exhibitor. Gives us great strategies and information about what works and what does not work."
Douglas Grubbs @ Scotland Rack
"…education on how to get more out of tradeshows, the training is definitely worth the time and money invested - I just hope my competition never attends this event."
"The speakers were great; material covered is useable and very easy to understand."
"Great content, great speakers, networking with others to find out what methods they employ…"
"…knowledge, passion, and experience of the presenters, information is extremely valuable, statistics were eye-opening, it validated things I've been wanting to do at our shows with proven ways to do them and get the best results.
Nancy Pozgay, Marketing Manager @ WennSoft
"Good mix of analytical tools to measure success of exhibition."
"…eye opening to make me think and plan before the show instead of just showing up."
"Great! Good networking opportunity. I can't believe more exhibitors are not taking advantage of this FREE opportunity – they’re missing out."
Christina Hilligoss, MarCom Manager @ Remstar
"Very well laid out, the presenters were excellent, the content was excellent, very relevant and has totally changed my way of thinking, I will be implementing most of what was discussed and I look forward to taking this information back to my company."
Kay Middleton, Marketing Manager @ Jungheinrich Lift Truck
"Practical and relative ideas and information to make the tradeshow more successful."
"The event is well organized and the topics are relevant."
"The program was very targeted and specific - addressed almost all of my concerns about our show performance and results. Thank you all for a valuable conference!"
Judy Swajger, Marketing Coordinator @ Frazier Industrial
"Useful, pertinent information about wide variety of topics, networking opportunities with other marketing managers, addressed everything I needed to know to improve our booth."
Sarah Carlson, Marketing Manager @ Jervis B. Webb
"Good info, very helpful with my planning process."
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MHIA ShowPro covers it all. Setting goals.
Targeting your best prospects. Planning pre-show promotions.
Staffing your booth and training your personnel. Prospecting
and qualification. Follow-up, feedback and analyzing ROI.
ShowPro is offered at no cost to ProMat exhibitors and MHIA members as a benefit of your membership.
Registration is closed.
For questions or more information contact
Melissa Auer at 704-676-1190 or 800-345-1815.
MHIA ShowPro 2008
Trade Show Workshop
McCormick Place South Hall
Room # S102
2301 S. Lake Shore Drive
Chicago, Illinois 60616
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